Product · Co-founder
A side-scrolling arcade game I co-founded and launched with a small team. When we couldn't connect our coin to the Android version, we built a competition system around the browser version instead, so players had a real reason to use it.
The game
FlappyFloki was a simple side-scroller: players dodged obstacles and picked up bonuses along the way. It was free to play in the browser and on Android through Google Play.
Behind the game was a coin that people invested in, and they expected it to be useful, not just something to hold.
My role
I co-founded FlappyFloki with someone I'd moderated alongside at YTC. I ran operations and was the public face of the project: I led investor outreach, hosted every AMA, shaped the concept and roadmap, and found and partnered with the developers and animators who built the game.
The project grew faster than the two of us could manage, so we brought in a third partner to run the community and marketing.
The problem
Our holders wanted the coin to have a real use inside the game. But we couldn't connect it to the Google Play version, so we couldn't build it into every version of the game.
The workaround
The browser version could connect to the coin, so we built the coin's role around competition instead:
That gave the coin a purpose and gave players a reason to keep coming back every day.
Launch
Our coin traded on BNB Chain under the ticker FlaFlo.
What was next
We were working on digital items players could buy in the game, like clothes for their character and upgrades.
What I learned
Hosting every AMA and answering investors directly taught me how much weight my word carries with people. That trust is the most valuable thing I bring to a team, so I protect it. I don't put my name on anything I can't see into and stand behind.
Contact
dustin@asylumental.com